All for One. One for All. It’s All Good.

From the start, SmartyPants Vitamins has been about family, authenticity and a core commitment to our collective well-being.

“We saw an opportunity to help us all be a bit healthier, to help our fellow humans—be they employees, customers, partners, investors or grant recipients—and to have a lot of fun along the way. That way we all profit.”



Courtney & Gordon
CoFounders & CoCEOs of SmartyPants Vitamins

The Good Gummy

At SmartyPants vitamins we are all about simplifying health. That’s why we make the Good Gummy, delicious and premium all-in-one complete gummy vitamins that combine nutrients like omega 3s, soluble fiber, vitamins D3 + B12 that are toughest to get in the right amount from our diets.

All SmartyPants are non-GMO and made with organic sweeteners and eco-friendly ingredients. They contain no synthetic colors, artificial flavors, sweeteners or preservatives and every batch is third party lab tested. We value transparency, and it’s important for us to share what goes on behind our gummy with all our fans and customers.

Get Health. Give Health.

1•for•1 Vitamin Grants to Children in Need

When the idea for SmartyPants emerged five years ago, we were the most excited about the opportunity to create a one for one match in the area of micronutrients. We knew that clean water, combined with micronutrients, could prevent almost 80% of childhood mortality worldwide. After some research, we met with an organization that seemed to have a drive and spirit that matched our own: Vitamin Angels.

For each bottle of SmartyPants sold, we make a 1•for•1 nutrient grant to a child in need through our partnership with Vitamin Angels, having recently met our goal of 2 million matching grants.

About Vitamin Angels

Vitamin Angels helps at-risk populations in need – specifically pregnant women, new mothers, and children under five – gain access to lifesaving and life changing vitamins and minerals. We’re proud to help make a difference with Vitamin Angels by matching every bottle we sell with a grant for a child in need, and we could not have done it without you.

Our Impact

Our Partnership In Action

SmartyPants is also Proud to Support

  • Turn the Tide Foundation helps to combat obesity by developing, evaluating, and disseminating creative programs.

  • charity: water is a non-profit organization that provides clean and safe drinking water to people in developing nations.

Discover More Goodness

We are proud of how we make our gummies, and we’re proud of our efforts to keep getting better.

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