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With just a few questions, we’ll match you with the right SmartyPants products for you and your family. Get ready to make some shelf space for premium formulas you can feel good about!

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The SmartyPants Difference

Nutrient-Packed Ingredients

We deliver the highest-quality vitamins and essential nutrients so you get more of the nutrients you want - all in one easy serving.

Clean Label Certified*

Our transparent formulas are third-party lab tested for purity & potency. Recipient of the Clean Label Project’s Purity Award.

Scienced-Backed Formulas

Our formula offer a number of health benefits and are base on the latest science and recommendations from health care professionals.

Global Good

We believe good health belongs to the entire world. We’re providing vitamins to mothers and children at risk of malnutrition worldwide.

Talk of the Town

★ ★ ★ ★ ★

“My son loved the gummies! I'm happy that they're packed with all the right nutrients that he needs. I would definitely recommend it to other parents.”

-Misty B.

★ ★ ★ ★ ★

"The old school vitamins just weren't cutting it. These taste great and I like all they have to offer!"

-Vicky M.

★ ★ ★ ★ ★

"I love this product. This pregnancy I have had a hard time finding a prenatal that works for me. Everything was too hard on my stomach. These gummies go down easy and actually taste amazing."

-Bailey E.

See how everyone is preparing for #ForAHealthierTomorrow

Backed by Our Scientific Advisory Board

Jeffrey B. Blumberg

PhD Professor, Tufts University

Pamela M. Peeke

MD, MPH, FACP, FACSM Asst Professor of Medicine, UMD

Nicole Avena

PhD Asst Professor of Neuroscience Mount Sinai School of Medicine